Privacy Policy
Last updated: October 7, 2026
KidEats ("KidEats," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, how we share it, and the choices you have when using the KidEats website and services.
1. Information We Collect
When you create a KidEats meal plan, we may collect information such as:
- Your first name
- Your email address
- The number and ages of children in your household
- Favorite foods
- Disliked foods
- Favorite cuisines
- Dietary restrictions
- Food allergy information
- Family notes and meal preferences
- Preferred meal delivery day and time
- Your timezone
We may also automatically collect certain technical information when you visit or use the KidEats website, such as your IP address, browser type, device type, operating system, referring website, pages viewed, approximate location derived from your IP address, and information about how you interact with the website.
We may collect this information through cookies, pixels, software development kits, server-side technologies, and similar technologies.
If you subscribe to a paid KidEats plan, payment information is processed by our payment provider. KidEats does not directly store your complete payment card number.
2. How We Use Your Information
We use the information we collect to:
- Create personalized dinner plans
- Customize recipes based on your preferences
- Deliver meal plans by email
- Remember previously sent meals to reduce repetition
- Process and manage subscriptions
- Respond to support requests
- Process preference changes you send by email
- Maintain and improve the KidEats service
- Understand how users interact with our website
- Measure and improve the effectiveness of our marketing
- Measure advertising and campaign performance
- Help deliver and optimize relevant advertising
- Protect the security and integrity of the service
- Comply with applicable legal obligations
3. Advertising, Analytics, and Tracking Technologies
KidEats uses analytics and advertising technologies to understand website activity, measure marketing performance, and improve our advertising.
We may use services provided by companies such as Meta Platforms, Inc. and other advertising or analytics providers. These services may use cookies, pixels, device identifiers, IP addresses, and similar technologies to collect information about interactions with our website.
KidEats may use the Meta Pixel and Meta Conversions API to measure advertising activity, understand actions taken on our website, improve advertising performance, and help us understand which advertising campaigns result in website activity or purchases.
Information sent through these technologies may include information about website events and interactions, such as page views, sign-ups, purchases, or other actions taken on the website. Where supported, information may be processed using identifiers or hashed information designed to help match website activity with advertising activity.
These third-party providers may process information in accordance with their own privacy policies and terms. You can learn more about Meta's privacy practices through Meta's privacy resources.
4. Cookies and Similar Technologies
KidEats and its service providers may use cookies and similar technologies to operate the website, remember preferences, understand website usage, measure advertising performance, and improve the service.
You may be able to control or limit cookies through your browser settings. Disabling certain cookies may affect some website functionality or the effectiveness of certain advertising and measurement features.
5. Artificial Intelligence
KidEats uses artificial intelligence to help generate personalized meal plans and to interpret preference changes sent to us by email.
Information provided through the KidEats service may be processed by our technology providers as necessary to provide these features.
6. Email
We use email service providers to send your meal plans, service-related messages, and other communications associated with your use of KidEats.
If you reply to a KidEats meal-plan email with preference feedback, we may process the contents of that message to update your meal preferences.
7. Payment Processing
Paid subscriptions are processed through Stripe. Payment information is handled by Stripe in accordance with its own privacy policy and terms.
KidEats receives information necessary to manage your subscription, such as subscription status and relevant customer or transaction identifiers.
8. Hosting and Database Services
KidEats uses third-party infrastructure providers to host the website and store application data.
These providers process information on our behalf as necessary to operate the service.
9. Meal History
We keep a record of meals that have been successfully delivered to you so that future meal plans can avoid unnecessary repetition.
This history may include the meal name, protein, cuisine, meal format, the associated family account, and the date the meal was sent.
10. Children's Information
KidEats is designed for parents and other adults to create meal plans for their households. KidEats does not ask children to create accounts or provide information directly to us.
Information about children, such as their ages and food preferences, is provided by the adult creating the meal plan. We use this information to provide the requested meal-planning service.
We do not knowingly collect personal information directly from children under 13. If you believe that a child has provided personal information directly to KidEats, please contact us so that we can take appropriate action.
11. How We Protect Information
We use reasonable administrative, technical, and organizational measures designed to protect the information we maintain.
However, no method of transmitting or storing information can be guaranteed to be completely secure.
12. Information Sharing
We do not sell your personal information.
We may share information with service providers that help us operate KidEats, such as providers for hosting, databases, email, artificial intelligence, payment processing, analytics, advertising, and marketing measurement.
We may also disclose information when reasonably necessary to comply with applicable law, respond to lawful requests, protect our rights, or protect the safety and security of KidEats and its users.
Some of our service providers may process information outside the state or country where you live.
13. Data Retention
We retain information for as long as reasonably necessary to provide the service, maintain appropriate business records, resolve disputes, enforce agreements, and comply with legal obligations.
Meal history is retained so that KidEats can reduce repetition in future meal plans.
14. Your Choices and Privacy Rights
You may contact KidEats to request information about the personal information associated with your account or to request changes or deletion where applicable.
You may also update your meal preferences by replying to your KidEats meal-plan email.
Depending on where you live, you may have additional privacy rights under applicable law, including rights to request access to, correction of, or deletion of certain personal information, or to object to or limit certain uses of your information.
You may also have choices regarding cookies and interest-based advertising through your browser, device settings, or available industry opt-out tools.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we may provide notice through the website, email, or another appropriate method.
16. Contact
If you have questions about this Privacy Policy or your information, contact KidEats at support@thekideats.com.